The Camera-Phone Phenomenon

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This report forecasts that worldwide sales of camera-phones will exceed those of digital cameras this year, and that megapixel quality camera-phones will be on the market within months, with two and three megapixel units close behind. It further states that the challenges to mass-market adoption of camera-phones in the U.S. - both business and technical - will be met within the next 12 months, noting that carriers such as Sprint, T-Mobile, and AT&T have already been paving the way with television and print ads featuring picture messaging. Cell phone cameras include both camera-phones (cell phones with built-in cameras, the principal focus of the report) and camera attachments to cell phones (also covered).

The "Camera-Phone Phenomenon" report forecasts that the challenges to mass-market adoption of camera-phones in the U.S. — both business and technical — will be met within the next 12 months. Carriers such as Sprint, T-Mobile, and AT&T have already been paving the way for months with television and print ads aimed at raising public awareness of picture messaging.

The 31-page report includes 24 figures, charts, and tables, and covers:

• Comparative forecasts for sales of camera-phones and digital cameras
• End-user feedback and usage patterns in the Asia/Pacific region
• An analysis of technology issues and trends for next generation handsets, including sensor resolution, CMOS vs. CCD technology, and optics.
• Geographical differences in market acceptance and a geographic breakdown of sales
• Analysis of drivers and inhibitors in Japan, Korea, China, Western Europe, and the United States
• Short and medium term prospects for the U.S. market
• An analysis of business opportunities resulting from camera-phone sales, in the areas of print services, commercial content delivery, and infrastructure and content management services.

 View: Table of Contents, and Page Sample (Adobe PDF document)

Analyst BIO: Tony Henning